BenchPress is an annual agency benchmarking survey launched in 2012. As the UK’s largest report in which independent agency owners share business insights, the yearly results help agencies benchmark themselves against their peers.
Overnight, millions stepped into a simultaneous slowdown and fast forward. To discover what the future holds for agencies and service providers, we gathered industry leaders to talk about “The New Normal”.
Forecasting is critical because the other option is pure guesswork. If you want to be ahead of the curve and have the rest of the industry catching up with you keep reading.
Open API strengthened by Webhooks is going to stretch the limits of what you can do with your Productive data.
Cash flow, the blood vessel of your agency. It is arguably the most important thing to get right in this business. Access to cash will keep you alive if an important client cancels the contract or the sales team is struggling with acquiring new business.
A machine will likely never match our imagination. But, there’s definitely one or two mundane tasks we can automate to free up time for our creative work.
Set achievable, high-level goals and visualize that arrow hitting the bullseye. Macro planning will get you where you need to be.
Clients are the bread and butter of your agency, and no matter the quality of your work, it’s the relationship you build that echoes through eternity.
Time-tracking, the absolute cornerstone of running a profitable agency. Yet, the stuff of nightmares for creatives. But it doesn’t have to be that way.
At the end of the day, we all want our businesses to grow. Even more importantly, we want them to remain profitable. Focus on the right stuff and success is more or less guaranteed.