Marketing Generalist

Productive was created by industry veterans behind a 250-person agency and launched in 2014 as a bootstrapped, profitable, and proud SaaS business. Productive’s mission is to arm and empower agencies with an all-in-one management tool. For the past seven years, agencies and service businesses from Texas to Melbourne have been using Productive to deliver their projects, manage resources and finances, and predict their future.

But we can’t do it alone. We’re a diverse team in which our skills and experience complement each other. We’re growing in numbers and looking to expand our team of 24 people.

Who are we looking for?

We’re looking for a passionate Marketing Generalist to join our marketing team and help us in executing well defined marketing strategies. You will be responsible for execution of numerous marketing tactics: content distribution and SEO, responsible for consistent presentation of Productive on all digital platforms (organic & paid). Together with the design team you will work on brand consistency across all campaigns.

In Productive we are all committed to growth. We are always finding new ways for customer acquisition and new opportunities for Productive to be in front of potential customers.

Some of the tools you will be using are ActiveCampaign/Mailchimp, WordPress, Semrush, and of course the whole Google toolstack (Search Console, Google Analytics).

Day-to-day responsibilities:

  • Create and execute content distribution strategy. Partner with bloggers and other content publishers to publish the content on highly relevant platforms
  • Measure and report content outcome
  • Work with a designer to repurpose the content into different formats and publish it on various medium
  • Publishing new landing pages in WordPress
  • Ensuring that Productive is presented in an effective and consistent manner on various software review websites
  • Collaborating with the acquisition team and ensuring content promotion campaigns are in line with other existing campaigns
  • Perform SEO analysis to identify keywords and link building opportunities
  • You will be a key contributor to our monthly content planning meetings

About You

The ideal candidate for this role has at least a year of experience working as a marketing generalist or in a similar role (e.g. growth marketer, marketing specialist, SEO specialist). If you recognize yourself in some of the following characteristics and skills, we will be happy to receive your application.

  • Basic understanding of SEO and knowledge of using tools like Semrush/Ahrefs would be a plus
  • Excellent English skills, both written and spoken
  • Ability to express and articulate ideas through both written word and through data crunching
  • Should be a highly motivated individual and willing to pick up marketing skills as we grow
  • Excellent organizational skills

How do you get this job?

If you think we can live up to your expectations, and you’re willing to share your experience and knowledge, apply using the form below. Please send us:

  • your CV and cover letter (.pdf)
  • your portfolio or links to content you created 
  • a cover letter explaining how you see Productive as a brand and how you would contribute to the further development of Productive’s communications

Please use a file-sharing service such as Dropbox, Google Drive, or OneDrive to send the documents (your CV and cover letter)

The job position is open until we find the most suitable candidate.

What Do We Offer?

To get a better picture of what we can offer you, here are some of the perks:

  • A chance to communicate your own ideas, bring them to life, and see them have a real  impact on the company
  • Working in a successful company that’s growing and changing every day
  • Working with clients from all over the world
  • Working with an awesome team of the best people in the industry
  • Sharing your knowledge with others
  • Subsidized car, motorbike, and bike parking
  • Yearly health checks paid in full
  • Subsidized gym membership
  • You can work out of our Croatian offices in either Zagreb or Rijeka, or remotely.

Also, take some time to check out other perks and benefits here:

Apply for this position


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